Ninety Percent: The sustainable womenswear label sharing 90% of profits
“PLANET COMES FIRST” AND IT’S THIS ETHOS THAT HAS POWERED NINETY PERCENT INTO A SUSTAINABLE CONTEMPORARY WOMESNWEAR LABEL.
WORDS FROM NINETY PERCENT:
We are a London-based sustainable contemporary womenswear label that’s trying something new: sharing 90% of our distributed profits between charitable causes and those who make our collection happen.
Launched in 2018, Ninety Percent was born out of this revolutionary caring spirit with a model that is based on sharing and 360-degree empowerment. To this end, we share 90% of our distributed profits between charitable causes and those who make our collection happen. Then we invite you to vote for your chosen cause using the unique code found in your garment’s care label.
Beautiful basics, responsibly made
What about our clothes? At Ninety Percent, we do pared back, luxury basics to elevate the every day. We’re talking well-cut organic cotton sweats, detail-driven jersey staples and beautifully crafted knits from organic merino. These are clothes built to last, and love. We don’t believe in short-lived trends and hope that once you have finished with your Ninety Percent garment you’ll pass it on for somebody else to love, too.
Website: https://www.ninetypercent.com/
Instagram: https://www.instagram.com/ninety_percent/
WHAT YOU CAN FIND AT NINETY PERCENT: BODYSUITS, BOTTOMS, DRESSES, JUMPSUITS, KNITWEAR, SKIRTS, TOPS, TIE-DYE, TENCEL, ORGANIC & CO-ORDS.